PUMA x STAMPD are “Made to Make It” With Their Fourth SS17 Collab Collection
PUMA and Los Angeles based lifestyle brand STAMPD team up for a fourth collaborative collection for the Summer 2017 season. Stamp continues to play it cool using technical fabrics, minimal designs and muted tones throughout the apparel collection. Timeless pieces inspired by California surf culture sans the tropical floral prints.
STAMPD founder and creative director, Chris Stamp, stays consistent with the brand’s “Made to Make It” mantra for the series. The collection challenges the boundaries of materials and takes cues from architectural elements and characteristics that make California unique. Continuing the evolution of contemporary luxury and performance innovation, the outcome is a collection of summer-ready pieces with functional elements, wetsuit inspired silhouettes and muted camo motifs. Inspired by the notion of ‘96 Hours’, each piece is designed with surfers and urban nomads in mind – essential gear that can be worn from morning to evening during a weekend getaway on the beach.
The first drop of PUMA x STAMPD will be in PUMA SELECT Bree Street, Cape Town and Braamfontein, Johannesburg, X-Trend Store, Madaiza, Anatomy and Cop Capital from 1 February.